Business Analytics Specialist Banking Certification (BASBAN – BA1110)

  • Specialized Banking Analytics: Master financial analytics, data-driven decision-making, and risk management for the banking industry.
  • Competitive Advantage: Stand out in the industry with in-demand skills. Drive profitability, optimize operations, and enhance customer experiences.
  • Stay Current with Trends: Stay ahead of industry advancements in customer segmentation, machine learning, and data visualization for informed decision-making.

Download Syllabus

(Including all taxes)
Enquiry Now

The banking industry is at the forefront of adopting advanced analytics, encompassing risk analysis, fraud analytics, and customer analytics. In today's world, business analytics is an integral part of banking operations. The Business Analytics Specialist Banking certification is specifically tailored for professionals seeking advanced skills in business analytics, with a specialized focus on the banking sector.

This certification program equips individuals with the expertise necessary to navigate the complexities of the banking industry through data-driven insights. Covering a wide range of essential topics, from risk management to predictive modeling, the program empowers participants to leverage business intelligence and statistical analysis techniques. By identifying patterns, detecting anomalies, and making informed decisions, professionals can mitigate risks and maximize profitability.

The certification goes beyond theoretical knowledge by emphasizing practical applications and real-world scenarios. Participants gain hands-on experience with data visualization tools and techniques, enabling them to transform complex data sets into visually compelling and actionable insights. Additionally, the program explores the application of machine learning algorithms in the banking industry, providing participants with a competitive advantage in utilizing cutting-edge technology for strategic decision-making.

Keeping abreast of the latest banking industry trends is crucial for success. The program ensures participants are informed about emerging practices and challenges within the sector. Topics such as customer segmentation are explored, teaching individuals how to identify and target specific customer segments based on their behaviors and preferences. This approach drives personalized experiences and enhances customer satisfaction.

Earning the Business Analytics Specialist-Banking certification positions professionals as highly sought-after individuals within the banking industry. Their expertise in financial analytics, data-driven decision-making, and risk management sets them apart from their peers. Employers highly value these skills as they enable banks to gain a competitive edge, optimize operations, and deliver superior customer experiences.

Embark on a rewarding career and make a lasting impact by honing your expertise in data-driven decision-making, risk management, and business intelligence. The Business Analytics Specialist Banking certification is your gateway to success in the ever-evolving world of banking analytics.


Not sure about your success rate?



Introduction to Business Analytics in Banking

  • Introduction to business analytics and its applications in the banking industry
  • Overview of data-driven decision-making in banking
  • Ethical considerations in data analytics for banking

Data Manipulation and Cleaning for Banking  


  •  Importing and preprocessing banking data
  •  Data cleaning and handling missing values
  •  Data transformation and feature engineering
  •  Data quality assessment and assurance in banking data

 Exploratory Data Analysis in Banking  


  •  Descriptive statistics and summary measures for banking data
  •  Data visualization techniques for banking analytics
  •  Segmenting and profiling banking customers
  •  Analyzing customer behavior and product usage patterns

Customer Analytics in Banking 


  •  Customer segmentation and targeting in banking
  •  Churn prediction and customer retention strategies
  •  Cross-selling and upselling using customer analytics
  •  Customer lifetime value estimation in banking

Risk Management and Credit Analysis in Banking  


  • Credit risk assessment and modeling
  •  Probability of default (PD), loss given default (LGD), and exposure at default (EAD)
  •  Basel II and Basel III frameworks for banking risk management
  •  Stress testing and scenario analysis for risk assessment

Marketing Analytics for Banking  


  •  Marketing campaign analytics in banking
  •  Response modeling and customer acquisition strategies
  •  Customer satisfaction and sentiment analysis
  •  Marketing performance measurement and ROI analysis

Fraud Detection and Prevention in Banking  


  • Techniques for fraud detection in banking transactions
  • Anomaly detection algorithms for identifying suspicious activities
  •  Machine learning models for fraud prevention
  •  Network analysis for fraud detection in banking

 Financial Analysis and Performance Measurement in Banking  


  •  Financial statement analysis for banking institutions
  •  Key performance indicators (KPIs) and metrics in banking
  •  Profitability analysis and cost optimization
  •  Capital adequacy and liquidity measurement

Find Authorized Training Providers

Business Analytics Specialist Banking

(Test Preparation Study Guide)

Boost your career in banking with the Business Analytics Specialist Banking certification. Get a free study guide for preparation. Gain expertise in data analysis and drive success in the finance industry.

The Benefits

International Credential

IABAC is a widely recognized credentialing framework based on European commission funded EDISON Data Science body of knowledge. This credential provides distinction as high potential certified Data Science Professionals enabling better career prospects.

Global Opportunities

IABAC certification provides global recognition of the relevant skills, thereby opening opportunities across the world.


IABAC Certification designed to cater to the job requirements of all experience levels and specializations, which suits roles aligned with the industry standards.

Relevant and updated

IABAC CPD (Continuing Professional Development) program enables credential holders to update their skills and stay relevant to the industry requirements.

Higher Salaries

On an average, a certified professional earns 30-40% more than their non-certified as per recent study by Forbes.

Summits & Webinars

In addition, IABAC members will have exclusive access to seminars and Data Science summits organised by IABAC partners across the globe.

Not sure which certification suits your goal? Get a free counselling



What is the process to change my name on the certificate?

The name change needs to be requested over email You need to include the identity proof with name matching with the request name change. The process usually takes about 15 working days.

Is the certification open to individuals who have a gap after graduation ?

 Yes , you can still opt for this certification which might be helpful for your future career journey

How long does it take to get a Business Analytics Specialist Banking Certification after the exam completion?

The time taken for Business Analytics Specialist Banking certification after the exam completion is usually 10 working days.