Certified Business Analytics for Managers Certification (CBAM – BA1030)

  • Master Data-Driven Decision-Making: Develop skills to confidently navigate complex business scenarios using insights from analytics. 
  • Drive Profitable Growth with Analytics: Identify opportunities, forecast trends, and mitigate risks to maximize profitability through data-driven strategies.
  • Lead with Data Expertise:Attain a competitive edge in the job market by showcasing leadership in data-driven management through certified certification.

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The Certified Business Analytics for Managers (CBAM) certification is designed to empower managers like you with the essential skills you need to use data for better business decisions. As a manager, you know the importance of turning data into actionable insights that drive growth and boost profitability. The CBAM program offers access to various tools and techniques to interpret business data and shape your organisation's future.

Our comprehensive certification program focuses on Managerial Analytics, giving you a deep understanding of how statistical analysis applies to business management. You'll learn to use predictive analytics to forecast trends, identify opportunities, and manage risks. These skills will help you confidently navigate complex business scenarios, allowing you to make strategic decisions that deliver real results.

The CBAM certification is perfect for managers who want to harness the full power of data in their daily decision-making. Our program provides a well-rounded understanding of business analytics strategies, making integrating data-driven insights into your managerial role easy.

Earning the CBAM certification will establish you as a leader in data-driven management. This credential demonstrates your commitment to using analytics for better decision-making, making you an invaluable asset to any organization. You'll stand out in the job market and unlock exciting career opportunities.

With the CBAM certification, you'll gain access to a community of like-minded professionals and experts in business analytics, offering you valuable networking opportunities and insights. You'll also stay up-to-date with the latest industry trends and best practices, ensuring you remain ahead of the curve in a rapidly changing business environment.

Ready to take your management skills to the next level? Enrol in the CBAM certification program today and start your journey toward becoming a proficient and confident decision-maker. Equip yourself with the knowledge and tools needed to excel in the data-centric business world. Whether you want to improve your current role or advance your career, CBAM can give you cutting-edge knowledge. Don't wait—take the first step toward success with the CBAM certification.


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Introduction to Business Analytics

  • Introduction to business analytics and its importance in decision-making
  • Overview of key concepts and terminology in business analytics
  •  Ethical considerations in using data for business purposes

Data Exploration and Visualization

  • Exploratory data analysis techniques
  • Data visualization principles and best practices
  • Using visualization tools (e.g., Tableau, Power BI) for effective data presentation

Data Preparation and Cleaning  


  • Data collection methods and data sources
  • Data cleaning and preprocessing techniques
  • Handling missing values and outliers
  • Data integration and transformation

 Descriptive Analytics 


  •  Descriptive statistics and summary measures
  •  Data aggregation and reporting
  •  Key performance indicators (KPIs) and metrics
  •  Dashboard design and development

Predictive Analytics  


  •  Introduction to predictive analytics and its applications
  •  Regression analysis for predictive modeling
  •  Classification algorithms (e.g., decision trees, logistic regression)
  •  Evaluation and validation of predictive models

Prescriptive Analytics  


  •  Introduction to prescriptive analytics and optimization techniques
  •  Linear programming and integer programming
  •  Decision analysis and decision trees
  •  Simulation modeling and optimization

Business Intelligence and Data Warehousing  


  •  Introduction to business intelligence (BI) and data warehousing
  •  Design and implementation of data warehouses
  •  Extract, Transform, Load (ETL) processes
  •  Online Analytical Processing (OLAP) and multidimensional data analysis

Text Analytics and Sentiment Analysis  


  • Introduction to text analytics and its applications
  • Text preprocessing techniques (tokenization, stemming, etc.)
  • Sentiment analysis and opinion mining
  • Text classification and topic modeling

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Certified Business Analytics for Managers

(Test Preparation Study Guide)

Enhance your business analytics skills with the Certified Business Analytics for Managers certification. Get a free study guide to kickstart your learning journey.


The Benefits

International Credential

IABAC is a widely recognized credentialing framework based on European commission funded EDISON Data Science body of knowledge. This credential provides distinction as high potential certified Data Science Professionals enabling better career prospects.

Global Opportunities

IABAC certification provides global recognition of the relevant skills, thereby opening opportunities across the world.


IABAC Certification designed to cater to the job requirements of all experience levels and specializations, which suits roles aligned with the industry standards.

Relevant and updated

IABAC CPD (Continuing Professional Development) program enables credential holders to update their skills and stay relevant to the industry requirements.

Higher Salaries

On an average, a certified professional earns 30-40% more than their non-certified as per recent study by Forbes.

Summits & Webinars

In addition, IABAC members will have exclusive access to seminars and Data Science summits organised by IABAC partners across the globe.

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Where can I find IABAC Certified Business Analytics For Manager Certification exam questions for practice?

You can find the mock questions on IABAC website. Also, there are many unofficial sources for IABAC exam practice questions.

What is the process to re-take Certified Business Analytics For Manager Certification exam?

The Certified Business Analytics For Manager Certification exam retake process is the same as the regular booking. If you have booked through IABAC authorized partners then, your training institute can book the retake at significant discount.