Certified Business Analytics for Managers Certification (CBAM – BA1030)

  • Master Data-Driven Decision-Making: Develop skills to confidently navigate complex business scenarios using insights from analytics. 
  • Drive Profitable Growth with Analytics: Identify opportunities, forecast trends, and mitigate risks to maximize profitability through data-driven strategies.
  • Lead with Data Expertise:Attain a competitive edge in the job market by showcasing leadership in data-driven management through certified certification.
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The Certified Business Analytics for Managers (CBAM) certification is all about empowering managers with essential business intelligence and analytical skills. As a manager, you understand the significance of extracting actionable insights from data to make informed decisions that fuel growth and maximize profitability. With the CBAM program, you'll gain access to an array of tools and techniques that enable you to interpret business data accurately, unearthing valuable insights that shape the future of your organization.

Through our comprehensive managerial analytics certification program, you'll develop a profound understanding of statistical analysis in business management. You'll learn how to leverage the power of predictive analytics to forecast trends, identify opportunities, and mitigate risks. Armed with these invaluable skills, you'll confidently navigate complex business scenarios, making strategic decisions that yield tangible results.

The Certified Business Analytics For Managers certification is made for managers who seek to harness the full potential of data in their day-to-day decision-making. We provide you with a holistic grasp of business analytics strategies, ensuring seamless integration of data-driven insights into your managerial role.

By attaining the CBAM certification, you'll gain recognition as a leader in data-driven management. This credential showcases your unwavering dedication to utilizing analytics for improved decision-making, positioning you as an invaluable asset to any organization. Furthermore, you'll gain a competitive edge in the job market, opening doors to thrilling career opportunities.

Enroll in our CBAM certification journey of data analysis for managers. Your journey towards becoming a proficient and confident decision-maker, equipped with the skills necessary to drive success in the data-centric business world.


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Introduction to Business Analytics

  • Introduction to business analytics and its importance in decision-making
  • Overview of key concepts and terminology in business analytics
  •  Ethical considerations in using data for business purposes

Data Exploration and Visualization

  • Exploratory data analysis techniques
  • Data visualization principles and best practices
  • Using visualization tools (e.g., Tableau, Power BI) for effective data presentation

Data Preparation and Cleaning  


  • Data collection methods and data sources
  • Data cleaning and preprocessing techniques
  • Handling missing values and outliers
  • Data integration and transformation

 Descriptive Analytics 


  •  Descriptive statistics and summary measures
  •  Data aggregation and reporting
  •  Key performance indicators (KPIs) and metrics
  •  Dashboard design and development

Predictive Analytics  


  •  Introduction to predictive analytics and its applications
  •  Regression analysis for predictive modeling
  •  Classification algorithms (e.g., decision trees, logistic regression)
  •  Evaluation and validation of predictive models

Prescriptive Analytics  


  •  Introduction to prescriptive analytics and optimization techniques
  •  Linear programming and integer programming
  •  Decision analysis and decision trees
  •  Simulation modeling and optimization

Business Intelligence and Data Warehousing  


  •  Introduction to business intelligence (BI) and data warehousing
  •  Design and implementation of data warehouses
  •  Extract, Transform, Load (ETL) processes
  •  Online Analytical Processing (OLAP) and multidimensional data analysis

Text Analytics and Sentiment Analysis  


  • Introduction to text analytics and its applications
  • Text preprocessing techniques (tokenization, stemming, etc.)
  • Sentiment analysis and opinion mining
  • Text classification and topic modeling

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Certified Business Analytics for Managers

(Test Preparation Study Guide)

Enhance your business analytics skills with the Certified Business Analytics for Managers certification. Get a free study guide to kickstart your learning journey.


The Benefits

International Credential

IABAC is a widely recognized credentialing framework based on European commission funded EDISON Data Science body of knowledge. This credential provides distinction as high potential certified Data Science Professionals enabling better career prospects.

Global Opportunities

IABAC certification provides global recognition of the relevant skills, thereby opening opportunities across the world.


IABAC Certification designed to cater to the job requirements of all experience levels and specializations, which suits roles aligned with the industry standards.

Relevant and updated

IABAC CPD (Continuing Professional Development) program enables credential holders to update their skills and stay relevant to the industry requirements.

Higher Salaries

On an average, a certified professional earns 30-40% more than their non-certified as per recent study by Forbes.

Summits & Webinars

In addition, IABAC members will have exclusive access to seminars and Data Science summits organised by IABAC partners across the globe.

Not sure which certification suits your goal? Get a free counselling


Where can I find IABAC Certified Business Analytics For Manager Certification exam questions for practice?

You can find the mock questions on IABAC website. Also, there are many unofficial sources for IABAC exam practice questions.

Is it mandatory to take training from IABAC authorized institutes?

No. It is not mandatory to take training from IABAC authorized institutes but it is highly recommended as the pass rate through the authorized institutes is above 95% as the training is aligned with exam requirements.

Do I get a hard copy of the IABAC Certification?

IABAC doesn’t provide hard-copy certification but the candidates are licensed to print the official e-cert and create hard-copy certificate, which would be equally valid.

How can I verify IABAC certification?

IABAC certificates can be verified for the authenticity and validity along with expiry date at https://iabac.org/certifications/verify-certificate 

What is the process to re-take Certified Business Analytics For Manager Certification exam?

The Certified Business Analytics For Manager Certification exam retake process is the same as the regular booking. If you have booked through IABAC authorized partners then, your training institute can book the retake at significant discount.